If we buy a timeshare after getting a free cruise, meal, and hotel stay because we feel an obligation, which psychological strategy is present?
A)rejection then threat
B)rule of reciprocation
C)standard/learned principle
D)contrast principle

Question

Quizplus · Accepted Answer

The rule of reciprocity is present when we feel like we owe something in return for the free gifts we received. In this case, the timeshare company may have offered the free cruise, meal, and hotel stay with the expectation that buyers would feel an obligation to purchase the timeshare. It is a common psychological strategy used in sales and marketing.

If We Buy a Timeshare After Getting a Free Cruise