Allowing a foreign organization to take charge of manufacturing and distributing a product in its country or world region in return for a negotiated fee is referred to as:
A)Licensing
B)Franchising
C)Strategic alliance
D)Joint venture
E)Diversification

Question

Quizplus · Accepted Answer

Licensing is allowing a foreign organization to take charge of manufacturing and distributing a product in its country or world region in return for a negotiated fee.

Allowing a Foreign Organization to Take Charge of Manufacturing and Distributing