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According to Ghernawat, a Strategic Commitment Is

Question 77

Multiple Choice

According to Ghernawat, a strategic commitment is:


A) the factor that make it difficult for a competitor to copy a company's distinctive competencies.
B) the time that it takes for a good to be delivered or a service to be performed..
C) the set of activities related to the design, creation, and delivery of the product, its marketing, and its support and after-sales service.
D) the collection nonphysical entities such as brand names, company reputation, experiential knowledge, and intellectual property, including patents, copyrights, and trademarks..
E) a company's dedication to developing a particular set of resources and capabilities.

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