Despite the fact that there is not "one" format for writing successful marketing and business plans, there are general guidelines: (1) Use a direct, professional writing style, (2) Use care in layout, design, and presentation.(3) Use bullet points for succinctness and emphasis.(4) Use A level (the first level) and B-level (the second level) headings under the numbered section headings to help readers make easy transitions from one topic to another.(5) Use visuals where appropriate.(6) Shoot for a plan 15 to 35 pages in length, not including financial projections and appendixes.(7)
A)Use different color fonts or paper to represent different sections of your plan.
B)Do not use a business plan unless you are borrowing at least $100,000.
C)Be positive and specific to convey potential success.
D)Include as an attachment formal resumes for all key players in your management team.
E)Set a firm date by which you will require an answer from a potential investor, after which you will take your plan somewhere else.

Question

Quizplus · Accepted Answer

Being positive and specific will help convey potential success, which is an important aspect of a marketing or business plan.

Answer: D 
 Including formal resumes for all key players in the management team is important as it gives investors a clear understanding of the people involved in the company's management.

Answer: E 
 Setting a firm date by which you will require an answer from a potential investor, after which you will take your plan somewhere else, is important as it helps you maintain control and ensures that you are not waiting indefinitely for an answer.

Therefore, the best choices are C, D, and E.

Despite the Fact That There Is Not "One" Format for Writing