__________.
A)determining appropriate price ranges
B)selecting the type of purchase outlet
C)establishing a purchase timeline
D)creating a hierarchy of purchase importance
E)developing consumer value perceptions

Question

Quizplus · Accepted Answer

Developing consumer value perceptions is the process of creating a positive perception of a product or service in the minds of consumers, which can influence their purchasing decisions. This is an important step in the buying process and can affect other actions such as determining appropriate price ranges, selecting the type of purchase outlet, and establishing a purchase timeline. However, developing consumer value perceptions is the primary step in the buying process.