The difference between the service promised and the service actually delivered is the __________ gap.
A) performance
B) delivery
C) research
D) communication
E) knowledge

Name: The difference between the service promised and the service actually delivered is the __________ gap. A) performance B) delivery C) research D) communication E) knowledge
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The communication gap refers to the difference between what is promised to customers through marketing communications and what is actually delivered.

The Difference Between the Service Promised and the Service Actually