If the product of a major competitor has a large share of the existing market for that product,then that product has a high level of:
A) political force.
B) demographic force.
C) brand loyalty.
D) potential competition.
E) distributor loyalty.

Question

Quizplus · Accepted Answer

Brand loyalty is customers' preference for the products of organizations currently existing in the task environment.

If the Product of a Major Competitor Has a Large