________ is/are responsible for establishing the organization's mission and objectives.
A)Marketers
B)Suppliers
C)Customers
D)Senior management
E)Shareholders

Question

Quizplus · Accepted Answer

An organization's mission and objectives determine what business it is in and what goals it seeks.Within the organization,management is responsible for establishing these goals.The marketing department works closely with a network of other departments and employees to help provide the customer-satisfying products required for the organization to survive and prosper.

________ Is/are Responsible for Establishing the Organization's Mission and Objectives