The major green communications efforts include all of the following EXCEPT ____.
A) packaging
B) sales promotion
C) seal-of-approval programs
D) cause-oriented communication efforts
E) point-of-purchase displays

Question

The major green communications efforts include all of the following EXCEPT ____.
A) packaging 
B) sales promotion 
C) seal-of-approval programs 
D) cause-oriented communication efforts 
E) point-of-purchase displays

Quizplus · Accepted Answer

All of the other options (packaging, seal-of-approval programs, cause-oriented communication efforts, point-of-purchase displays) are examples of green communications efforts, but sales promotion is not typically considered a part of green marketing.

The Major Green Communications Efforts Include All of the Following