Services are
A) ideas that consist of a bundle of tangible and intangible attributes that satisfies consumers' needs and is received in exchange for money or something else of value.
B) intangible activities or benefits that an organization provides to satisfy consumers' needs in exchange for money or something else of value.
C) philanthropic activities performed without expectations of monetary remuneration.
D) any intangible activity that provides a benefit to a consumer that he or she could not have obtained or performed on his or her own.
E) any tangible activity that provides a benefit to a consumer that he or she could not have obtained or performed on his or her own.

Question

Quizplus · Accepted Answer

Services are typically intangible activities or benefits provided by an organization to satisfy consumers' needs in exchange for money or something else of value. While there may be some tangible components involved (such as a massage therapist using physical techniques), services are primarily distinguished by their intangible nature. Choice A is not entirely accurate, as services may or may not consist of a bundle of tangible and intangible attributes. Choices C, D, and E are also incorrect because they do not accurately capture what services are or how they are exchanged.

Services Are