A ___________ program is a promotional strategy that encourages people to pass along a marketing message to other potential consumers.
A) supply chain
B) direct marketing
C) virtual marketing
D) wholesale marketing
E) social media

Question

Quizplus · Accepted Answer

Virtual marketing, also known as viral marketing, is a strategy that encourages individuals to share a marketing message with others, creating the potential for exponential growth in the message's exposure and influence.

A ___________ Program Is a Promotional Strategy That Encourages People