At which of the following stages will a researcher be clarifying research objectives?
A)generating report and recommendations
B)conducting exploratory and qualitative research
C)compiling, analyzing, and interpreting data
D)defining the problem/issue/opportunity

Question

Quizplus · Accepted Answer

The first step in the market research process is to clearly define the problem, issue, or opportunity, and to clarify the objectives.

At Which of the Following Stages Will a Researcher Be