In the current broadband environment, consumers are able to download products like music, movies, and books.Netflix was aggressive in taking advantage of this fact, offering web streaming and game console access to its customers before competitors.According to Miles and Snow, Netflix would be a(n)
A)reactor.
B)prospector.
C)analyzer.
D)defender.
E)executor.

Question

Quizplus · Accepted Answer

A company described as "aggressive" is often a Prospector organization.Prospectors focus on developing new products or services and in seeking out new markets, rather than waiting for things to happen.

In the Current Broadband Environment, Consumers Are Able to Download