_____ wrote Quality Is Free in 1979 and is best known for suggesting that organizations strive for zero defects.
A)Juran
B)Ishikawa
C)Crosby
D)Deming

Question

_____ wrote Quality Is Free in 1979 and is best known for suggesting that organizations strive for zero defects.
A)Juran
B)Ishikawa  
C)Crosby
D)Deming

Quizplus · Accepted Answer

Philip B. Crosby wrote Quality Is Free in 1979 and is best known for suggesting that organizations strive for zero defects.17 He stressed that the costs of poor quality should include all the costs of not doing the job right the first time, such as scrap, rework, lost labor hours and machine hours, customer ill will and lost sales, and warranty costs.

_____ Wrote Quality Is Free in 1979 and Is Best