As part of developing its next strategic plan, Mortimer, Inc., assesses what it does well and what it does poorly, as well as reviews the environmental threats and opportunities. It is conducting a(n):
A) Competing values analysis
B) SWOT analysis
C) Systems analysis
D) Force field analysis
E) Organization development analysis

Question

Quizplus · Accepted Answer

The process described is a SWOT analysis, which stands for Strengths, Weaknesses, Opportunities, and Threats. This is a common tool used in strategic planning to assess the internal and external factors that can impact an organization's success. Choice A is a tool used to assess an organization's culture and values. Choice C is a tool used to analyze an organization's processes and systems. Choice D is a tool used to analyze the forces that support or oppose a change initiative. Choice E is a broad term that encompasses different tools and approaches used to improve organizational performance.

As Part of Developing Its Next Strategic Plan, Mortimer, Inc