What type of adopter is typically well respected by their peers and sought by marketers because they tend to be opinion leaders who are willing to talk to other people about their experiences with their purchases?
A)laggard
B)innovator
C)early majority
D)early adopter
E)late majority

Question

Quizplus · Accepted Answer

Early adopters are typically well respected by their peers and sought by marketers because they tend to be opinion leaders who are willing to talk to other people about their experiences with their purchases. They are the first to try new products and services and are open to experimentation, but they still have enough social connections to influence others.

What Type of Adopter Is Typically Well Respected by Their