The sale of branded products through legal but unauthorized distribution channels is referred to as the
A)white market.
B)gray market.
C)red market.
D)black market.
E)blue market.

Question

Quizplus · Accepted Answer

Gray market refers to the sale of branded products through legal but unauthorized distribution channels. This can include products that are imported from other countries or sold through third-party resellers who are not authorized by the brand to sell their products. The term "gray" is used to describe the legal ambiguity surrounding these types of sales.

The Sale of Branded Products Through Legal but Unauthorized Distribution