The goal of market segmentation is to optimize the fit between the purchasing behavior of consumers in a given segment and the _____,thereby maximizing sales to that segment.
A) marketing mix
B) promotion mix
C) product mix
D) distribution mix
Correct Answer:
Verified
Q46: A critical element of a firm's marketing
Q47: Which of the following is evidence for
Q48: When markets are divided up by sex,age,income,race,or
Q49: The global corporation
A)considers the world to consist
Q50: Across the world,consumer tastes and preferences are
Q52: Which of the following is a sociocultural
Q53: The most important aspect of cultural differences
Q54: At present,the continuing persistence of _ and
Q55: Levitt's vision of global markets may still
Q56: The multinational corporation
A)considers the entire world a
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents