YuM Pizza, in a one-of-its kind initiative, introduces a new range of pizzas made of whole-grain dough with exotic herbal spice toppings.This is an example of:
A)deceptive advertising.
B)cause-related marketing.
C)unique selling proposition.
D)personal selling.
E)impressions.

Question

Quizplus · Accepted Answer

The introduction of a new range of pizzas made of whole-grain dough with exotic herbal spice toppings demonstrates a unique selling proposition by setting it apart from other pizza brands that use regular dough and standard toppings.

YuM Pizza, in a One-Of-Its Kind Initiative, Introduces a New