Which of the following does
A) It is difficult to accurately target and segment markets using social networking platforms.
B) Social media-aided platforms are an effective marketing tool for gaining mass popularity quickly.
C) Media-sharing tools assist in leveraging social capital to build brand identity and relationships.
D) Online platforms could act as a rapidly spreading complaint forum that can break the reputation of a brand quickly.
E) It is more challenging to determine ROI for social media than for more traditional IMC applications.

Question

Quizplus · Accepted Answer

The Answer of Which of the following does
A) It is difficult to accurately target and segment markets using social networking platforms.
B) Social media-aided platforms are an effective marketing tool for gaining mass popularity quickly.
C) Media-sharing tools assist in leveraging social capital to build brand identity and relationships.
D) Online platforms could act as a rapidly spreading complaint forum that can break the reputation of a brand quickly.
E) It is more challenging to determine ROI for social media than for more traditional IMC applications.

Which of the Following Does