Because automobile tires are in the maturity stage of their product life cycle,the promotional mix element _____ should NOT be emphasized in the marketing of this product.
A) public relations
B) persuasive advertising
C) sales promotion
D) reminder advertising
E) personal selling

Question

Quizplus · Accepted Answer

During the maturity stage,persuasive and reminder advertising are emphasized,as well as sales promotion.Personal selling is maintained,while the usefulness of public relations is doubtful.

Because Automobile Tires Are in the Maturity Stage of Their