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When the Federal Trade Commission Determines That an Ad Is

Question 68

Multiple Choice

When the Federal Trade Commission determines that an ad is deceptive or unfair,it can


A) require the advertiser to run pro bono advertising for competitors.
B) convince the advertiser to sign a consent decree.
C) require the advertiser to reimburse consumers who bought the product.
D) force the firm that ran the deceptive ad to get "advance clearance" on all future ad campaigns.
E) place a federal representative in the deceptive firm's advertising department to oversee future ad campaigns.

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