When an ad for a master's program encourages potential students to "Realize your full potential," which level of Maslow's hierarchy of needs is being appealed to?
A) safety
B) self-actualization
C) love
D) physiological
E) social

Question

Quizplus · Accepted Answer

Maslow's hierarchy of needs states that self-actualization, the realization of one's full potential, is at the highest level of human needs. Therefore, the ad appeals to this level, encouraging potential students to pursue their highest level of personal growth and fulfillment.

When an Ad for a Master's Program Encourages Potential Students