An ad for a book entitled Run for Fun appears in the middle of a page of Runner's World magazine.An article about stretching surrounds the ad.The book ad is an example of a(n)
A) trade promotion.
B) gatefold.
C) centerpiece.
D) island half.
E) floater.

Question

Quizplus · Accepted Answer

The correct answer is "island half" because it describes an ad that is surrounded by editorial content, making it stand out like an "island" on the page. This is a common layout technique used in magazines to give advertisements more visibility.

An Ad for a Book Entitled Run for Fun Appears