A key to achieving brand differentiation is establishing and strengthening customer relationships.

Question

Quizplus · Accepted Answer

This statement is true. By establishing and strengthening customer relationships, companies can better understand their customers' needs and preferences, which can lead to the development of unique, tailor-made products and services that can help differentiate the brand from its competitors. Additionally, loyal customers are more likely to share their positive experiences with others, which can help increase brand awareness and further differentiate the brand in the marketplace.

A Key to Achieving Brand Differentiation Is Establishing and Strengthening