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When a Consumer Is Purchasing an Unfamiliar or Expensive Product,the

Question 62

Multiple Choice
When a consumer is purchasing an unfamiliar or expensive product,the consumer often uses the _____ process.
A) extensive decision making
B) cognitive harmonizing
C) limited problem solving
D) strategic behavior
E) stimulus discrimination

When a consumer is purchasing an unfamiliar or expensive product,the consumer often uses the _____ process.


A) extensive decision making
B) cognitive harmonizing
C) limited problem solving
D) strategic behavior
E) stimulus discrimination

Correct Answer:

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