All of the following are challenges that Groupon faces except
A)most of the Groupon deals are unprofitable for merchants, so customers must be converted into repeat purchasers for this to be cost-effective.
B)Groupon faces extraordinary competition because the daily deal technology is easy to copy.
C)the business model is hard to adapt at the local level, though it works well for large, national businesses.
D)some consumers buy the coupons but never use them, eventually leaving them dissatisfied and unlikely to use Groupon again.
E)Groupon must develop a comprehensive understanding of the differences in international buying behaviors to continue its explosive growth outside the United States.

Question

Quizplus · Accepted Answer

The other choices mention challenges that Groupon actually faces, such as unprofitable deals for merchants, competition, consumer dissatisfaction, and international expansion. Option C suggests that the business model works well for large, national businesses but is difficult to adapt at the local level, however, this is not a current challenge that Groupon faces.

All of the Following Are Challenges That Groupon Faces Except