For Rotter,the degree to which a person prefers one set of reinforcements to another is called
A)need value.
B)need preference.
C)need potential.
D)freedom of movement.

Question

Quizplus · Accepted Answer

Rotter referred to the degree to which a person prefers one set of reinforcements to another as "need value." This concept is part of his social learning theory, which emphasizes the role of reinforcements and the value individuals place on them in determining behavior.

For Rotter,the Degree to Which a Person Prefers One Set