Which of the following is a benefit of branding to consumers?
A)Communicates features and benefits
B)Reduces the risk in purchasing
C)Simplifies the purchase decision
D)All of the above are benefits of branding to consumers

Question

Quizplus · Accepted Answer

All of the options listed are benefits that branding provides to consumers. A strong brand communicates the features and benefits of the product, which can help consumers make informed purchase decisions. A well-known brand can also help reduce the perceived risk of purchasing a product, as consumers may feel more confident buying from a brand they trust. Additionally, branding can simplify the purchase decision by providing a shortcut for consumers, who may choose a brand they recognize and trust rather than having to research and evaluate multiple options.

Which of the Following Is a Benefit of Branding to Consumers