Which of the following does not form part of the augmented product?
A) Guarantees
B) Delivery
C) Features
D) Brand values
Correct Answer:
Verified
Q24: The strength of a brand's position in
Q25: Which of the following is not an
Q26: Which of the following is a benefit
Q27: The element that makes the brand distinctive
Q28: The process by which companies distinguish their
Q30: How the brand relates to self-identity; how
Q31: The strength of a brand's position in
Q32: A good brand name should:
A)Evoke positive associations
B)Be
Q33: The background to the brand and its
Q34: A brand's target market, i.e. where it
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