Which of the following is a "category killer"?
A)Speciality stores which stock a deep product line to be sold in restricted shop space
B)Retail outlets with a narrow product focus but that sell products at low prices by bulk buying, accepting low margins and selling high volumes
C)Retail outlets with a wide product focus but with an unusually wide width and depth to that product range
D)Retail outlets with a narrow product focus but with an unusually wide width and depth to that product range

Question

Quizplus · Accepted Answer

Category killers are retail outlets that focus on one type of product but offer a very wide range of items within that category, often dominating the market and making it difficult for smaller retailers to compete.

Which of the Following Is a "Category Killer