The What's Hoppin' Co. is about to diversify into an entirely new market. This move will create the need for several new positions in the production and marketing departments. However, the production technologies and the marketing environment in this new market are very different than in What's Hoppin's traditional market. The company is likely to rely on external sources to fill many of the positions created by its diversification.

Question

Quizplus · Accepted Answer

The passage suggests that the new market requires different production technologies and marketing strategies than What's Hoppin's traditional market, which implies that the company may need to seek external sources to fill the new positions created by the diversification. Therefore, the statement is true.