How can a company reduce the threat of substitute products or services?
A) Market the product to fewer than 10 customers.
B) Ignore competitive forces.
C) Offer additional value through wider product distribution.
D) Offer less value, making the product far more generic and similar to the competition.

Question

Quizplus · Accepted Answer

One way a company can reduce the threat of substitute products or services is to offer additional value through wider product distribution.

How Can a Company Reduce the Threat of Substitute Products