Which strategy shows the highest commitment to international market?
A) Export
B) Joint venture
C) Licensing
D) Wholly owned foreign subsidiary

Question

Quizplus · Accepted Answer

Wholly owned foreign subsidiary shows the highest commitment to international market as it involves the establishment of a new business entity completely owned and controlled by the parent company in a foreign country. This requires a significant investment of resources and a long-term commitment to the market, indicating a high level of commitment. Other options such as export, joint venture, and licensing involve lesser levels of commitment to the international market.

Which Strategy Shows the Highest Commitment to International Market