_______ become the basis for a lasting competitive advantage.
A) Intangible opportunities
B) Distinctive competencies
C) All capabilities
D) All competencies

Question

Quizplus · Accepted Answer

Distinctive competencies refer to unique and superior abilities or resources that a company possesses and that competitors cannot easily imitate or substitute. These competencies are the foundation of a lasting competitive advantage, as they allow a company to differentiate itself in the marketplace and create value for customers that its rivals cannot match. Intangible opportunities, all capabilities, and all competencies are less specific and do not necessarily imply a competitive advantage.

_______ Become the Basis for a Lasting Competitive Advantage