The team in a product-team structure is usually created at _______ and they stay with it indefinitely if it becomes a viable business.
A) Financing stage of a new product idea
B) The marketing stage of a new-product idea
C) The inception of the new-product idea
D) The distribution stage of a new-product idea

Question

Quizplus · Accepted Answer

The team in a product-team structure is created at the inception of the new-product idea. They are involved in the development, launch, and growth of the product. If the product becomes a viable business, the team stays with it indefinitely, but if it proves unsuccessful, the team is dissolved. Therefore, the correct choice is C - The inception of the new-product idea.

The Team in a Product-Team Structure Is Usually Created at _______