The difference between a franchise contract and a licensing contract is that ___________.
A) a franchise contract is more specific and usually longer in duration
B) a franchise contract must include a foreign government
C) a licensing contract covers more aspects of operations
D) a franchise contract involves less control and less risk

Question

Quizplus · Accepted Answer

Licensing enables a company to receive a royalty or a fee in exchange for the right to use its trademark, patent, trade secret, or other valuable item of intellectual property. Franchising contracts generally include a broader range of factors in an operation and have a longer time period during which the agreement is in effect.

The Difference Between a Franchise Contract and a Licensing Contract