The best example of a tactical action that a company might use in response to a competitive attack is to _____________.
A) acquire the competitor
B) target the markets of the rival
C) expand into new geographical areas
D) offer price discounts and rebates

Question

Quizplus · Accepted Answer

Tactical actions include refinements or extensions of strategies. Examples of tactical actions include cutting prices, improving gaps in service, or strengthening marketing efforts. Such actions typically draw on general resources and can be implemented quickly.

The Best Example of a Tactical Action That a Company