Nike is a company that makes use of the concept of product expatriates. Product expatriates are
A)managers from the home country sent abroad to oversee the marketing of company products.
B)managers from suppliers who come to work at the company headquarters.
C)managers of the company sent abroad to work at the plants of its suppliers.
D)local nationals hired by the company in the countries from which it sources products.

Question

Quizplus · Accepted Answer

The outsourced products may give suppliers too much power over the manufacturer. Suppliers that are key to the success of the manufacturer can hold the manufacturer hostage. Nike manages this potential problem by sending full-time product expatriates to work at the plants of its suppliers.

Nike Is a Company That Makes Use of the Concept