EasyOpen Inc.has entered a stage in which the demand for their innovative electric can openers has declined.Now most customers are buying replacement parts or buying their second can opener from the firm.What stage in the industry life cycle does this scenario describe?
A) growth stage
B) maturity stage
C) shakeout stage
D) decline stage

Question

Quizplus · Accepted Answer

EasyOpen Inc has entered the shakeout stage. As the industry moves into the shakeout stage of the industry life cycle, the rate of growth declines. Demand was largely satisfied in the prior growth stage. Demand now consists of replacement or repeat purchases only.