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Which Quadrant in the Core Competence-Market Matrix Is the Hardest

Question 119

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Which quadrant in the core competence-market matrix is the hardest to pursue? Give reasons supporting your answer.
C. K. Prahalad call the combination of new core competencies with new market opportunities as "mega opportunities"-those that hold significant future-growth opportunities. At the same time, it is likely the most challenging diversification strategy because it requires building new core competencies to create and compete in future markets.

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Gary Hamel and C.K.Prahalad call the com...

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