Which of the following statements is true regarding analytical attribute techniques?
A)They are felt to be more useful in Eastern,than Western cultures.
B)They cannot be used for concept generation.
C)They are only focused on product features.
D)Perceptual gap analysis is an analytical attribute technique.

Question

Quizplus · Accepted Answer

Perceptual gap analysis is one of the analytical attribute techniques. Option A is incorrect as cultural preferences do not influence the effectiveness of analytical attribute techniques. Option B is incorrect as analytical attribute techniques can be used for concept generation. Option C is incorrect as analytical attribute techniques can be used for various aspects of a product, not just features.

Which of the Following Statements Is True Regarding Analytical Attribute