Misunderstandings on _____ have probably been the cause of more technical / marketing fights than anything else.
A)positioning
B)pricing
C)advertising
D)sales

Question

Quizplus · Accepted Answer

Positioning refers to how a product or service is perceived in the minds of consumers relative to competitors. Misunderstandings about positioning can lead to disagreements about target market, messaging, and differentiation, all of which can cause technical and marketing conflicts. Pricing, advertising, and sales can also lead to fights, but misunderstandings about positioning are likely to be the most common source of conflict.

Misunderstandings on _____ Have Probably Been the Cause of More