Ethnographic methods would be the most appropriate research methodology if the managers of Arm & Hammer Baking Soda wanted some ideas as to different ways customers use Arm & Hammer Baking Soda in their homes?

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Ethnographic methods involve observing and studying people in their natural environment to gain insights into their behaviors, attitudes, and culture. Therefore, it would be the most appropriate research methodology for understanding how customers use Arm & Hammer Baking Soda in their homes. Ethnographic methods would allow researchers to observe customers using the product, interview them about their experiences, and gain insights into their motivations and beliefs.

Ethnographic Methods Would Be the Most Appropriate Research Methodology If