With a multidomestic strategy, a company will achieve the globalization or standardization of marketing and production approaches.

Question

Quizplus · Accepted Answer

A multidomestic strategy is focused on adapting products and marketing strategies to meet the unique needs and preferences of each local market. This results in significant variations in production and marketing approaches, rather than standardization or globalization.

With a Multidomestic Strategy, a Company Will Achieve the Globalization