__________ permits a firm to set up an export program with a minimum of cash outlay and little special expertise.
A) A joint venture
B) Direct exporting
C) Franchising
D) Indirect exporting
E) Licensing

Question

Quizplus · Accepted Answer

Indirect exporting involves using intermediaries like export management companies, export trading companies, or freight forwarders. This type of exporting allows firms to enter foreign markets with minimal expense and without the need for special expertise. The intermediaries take care of logistics, documentation, and deal with foreign customers, leaving the firm to focus on production and quality control.

__________ Permits a Firm to Set Up an Export Program