Export marketing plans should be specific about:
A) the markets to be developed.
B) the marketing strategy for servicing them.
C) the tactics required to make the strategy operational.
D) cash flow projections.
E) A, B, and C.

Question

Quizplus · Accepted Answer

Export marketing plans should be specific about the markets to be developed, the marketing strategy for servicing them, and the tactics required to make the strategy operational. Cash flow projections are also necessary, but they are not the only important aspect of an export marketing plan. Therefore, the best choice is E, which includes all of the above.

Export Marketing Plans Should Be Specific About