If a firm decides to set up its own export operation rather than do indirect exporting, the firm must obtain overseas distribution.

Question

Quizplus · Accepted Answer

If a firm decides to set up its own export operation, it takes on the responsibility of obtaining overseas distribution channels in order to directly sell their products or services to international markets. Indirect exporting involves using intermediaries such as import/export agents or trading companies to handle the distribution for the firm.

If a Firm Decides to Set Up Its Own Export