_____ means an understanding of how cultural differences across and within nations can affect the way business is practiced.
A) Ethnocentrism
B) Cross-cultural literacy
C) Pan-culture integration
D) Cultural lag
E) Cultural capitalism

Question

Quizplus · Accepted Answer

Cross-cultural literacy refers to the ability to understand and appreciate cultural differences across and within nations, and how these differences can impact business practices. Ethnocentrism, on the other hand, is the tendency to view one's own culture as superior to others. Pan-culture integration and cultural capitalism are not relevant terms in this context. Cultural lag refers to the delay in cultural adaptation to changing circumstances.

_____ Means an Understanding of How Cultural Differences Across and Within