Firms that have a broad geographic scope are most likely to have a(n)_____ mind-set.
A) ethnocentric
B) polycentric
C) transnational
D) geocentric
E) localized

Question

Quizplus · Accepted Answer

Firms with a broad geographic scope are likely to have a geocentric mindset, which is focused on finding and employing the best talent and resources regardless of location. The other options are less appropriate as they do not prioritize a broader, global perspective. Ethnocentric firms prioritize their own culture and values, polycentric firms prioritize the host country's culture and values, transnational firms prioritize global integration while preserving local responsiveness, and localized firms prioritize local adaptation.

Firms That Have a Broad Geographic Scope Are Most Likely